In 1864, when the General German Workers’ Society titled their newspaper The Social Democrat, Engels wrote to Marx:
What a disgusting title– ‘The Social Democrat’! Why don’t those fellows frankly call the thing: ‘The Proleterian’?
Marx corresponded:
‘Social Democrat’ is a bad title. Yet one shouldn’t immediately use the best title for something which may turn out to be a failure.
Nature of the Vacuum 
One Comment
I hope you’re not taking out some insurance on the blog’s name, its a fine one. Its a very clever scheme Marx develops in this aside- but should the “Social Democrat” be a success, then was this therefore the best title?